Boutique Hotel & Vacation Rental Marketing Essentials - Facebook
Timing is crucial for Facebook posts to maximize engagement. Posting between 8 a.m. and noon on Tuesdays and Thursdays, along with analyzing audience data, can significantly improve reach.
Tid-bits for your Hospitality Marketing Strategy
I get interesting snippets of information in my email daily. Here are some insights from Hootsuite boiled down for a quick read.
Overall Best Time to Post
The ideal time to post on Facebook is between 8 a.m. and noon on Tuesdays and Thursdays. Remember to consider your audience's time zones when scheduling posts.
đź•™ Best Times by Day of the Week
- ‍Monday to Friday: Between 6 a.m. and 4 p.m. EST
- Saturday: 8 a.m. to 3 p.m. EST
- Sunday: 11 a.m. to 4 p.m. EST
⚠️ Steer clear of posting between 9 p.m. and 1 a.m., since those times don’t usually get much action.
đź’ˇ Tips for Finding Your Best Posting Times
- Look at your audience demographics to see what time zones they're in.
- Check how your past posts have performed.
- Do some A/B testing with similar posts at different times.
- Ask your audience directly about their preferences, especially for live events.
- Stick to your schedule once you find what works best.
🔍 Extra Insights:
- The average Facebook Page posts about 1.68 times a day.
- 67% of Facebook users log in daily, with almost half visiting multiple times a day.
- People spend around 33 minutes per day on Facebook.
While these tips are great, the real magic happens when you dig into your audience data and see what works best for you. This way, you’ll know exactly when to post to get the most engagement and reach. This version maintains the essential information while ensuring it's clear and easy to read.
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